ShelfGain
Full Circle Solution · In-store execution
See the problem.
Fix the shelf.
ShelfGain finds the stores where you have sales risk, sends one of our own people to fix it, and shows you what came back.
- 35+ years in retail
- Nationwide field team, employed not gig
- Store-level data, every week
You pay for distribution.
You do not always get it.
A shopper cannot buy what is not on the shelf. Shipment reports do not show that gap, and by the time it surfaces in a weekly sales report the promotion is usually over. Coresight Research estimates 5.5% of gross sales are lost to in-store inefficiency.
Most merchandising is still dictated by the calendar. The same visit goes to every store on the route whether or not anything is wrong, so you pay for visits that find nothing, and the store that actually broke waits its turn.
Awareness without resolution is anxiety.Knowing a shelf is empty does not sell anything. Somebody has to go and fill it.
Detect. Resolve. Prove.
Three things in one partner, so nothing falls between a report and a result.
We monitor every store
Ongoing monitoring across your store footprint. We flag the store and the problem. This is a signal, not a shelf count.
Our own people go in
Our own employed field team, dispatched in near real-time. Not gig labor and not subcontracted.
You see what changed
Before and after images on every visit, per item. Inventory, facings and capacity.
Every visit is triggered by a signal, not a calendar.
See how it works.
How a signal becomes a fixed shelf.
Five steps, from signal to proof.
Monitor
We read retailer product pages for availability at store level, and layer your first-party retailer sales data on top as it arrives. For most brands that is weekly.
Flag
Two signals: retailer product-page availability, and sales velocity against a per-store baseline. The triggers are agreed with you before anything goes live.
Send
The visit is triggered by a signal, not a schedule. Our own field team goes. Not a gig marketplace, not a subcontractor.
Fix
The most common fix is backroom stock returned to the shelf. It is already in the building and already paid for. No order, no truck, no lead time.
Prove
Before and after image, per item. Inventory, facings and capacity, so you can see exactly what changed.
What we put our name to.
You stop paying for visits that find nothing, and you recover sales you have already paid a retailer to earn.
Across 95% retail coverage in North America. Typical, not a guarantee.
Against an industry norm of three to four weeks at 50 to 60 percent completion.
Before and after, per item. Inventory, facings and capacity.
Built for mid-market and emerging brands.
ShelfGain is designed for mid-market and emerging brands. If you are large enough that retail execution decides your quarter, but not large enough to be the biggest name on a merchandiser’s route, you are who we built this for.
It fits when:
- You are paying for distribution you cannot verify store by store.
- A buyer has raised availability, or a promotion underperformed and nobody can tell you why.
- You are launching into new doors and need to know the SKU is actually live.
- Your current program reports the problem to you and stops there.
It sits on top of what you already have.
ShelfGain works alongside your existing broker or field team. It tells them which store to visit and what is wrong. It does not replace them.
We sit above them. We tell them which store to visit and what is wrong. They still do the work. Several of our accounts run exactly this way.
The question is what triggers their visits, a calendar or a signal. We route them to the stores where something is actually broken.
ShelfGain is the in-store execution piece of the Full Circle Solution, alongside Market Intelligence and Retail Performance.
See the Full Circle SolutionYou only pay to send someone when there is something to fix.
Monitoring is a subscription
Scaled on points of distribution. That is your SKUs multiplied by your doors, so a smaller footprint costs less to monitor.
Visits are billed separately
Triggered by a signal. You are not prepaying for a route you may not need.
You start with a Proof Scan
Four weeks, no contract, and all we need is your item list and store footprint.
Start a Proof ScanStart with a Proof Scan.
A four-week read of your retailer product pages that hands back your availability picture, store by store. No contract, and no data from you beyond an item list.
- What we need
- Your item list and your store footprint.
- What you get back
- Your item availability at a granular store-level, showing where the risk of sales is concentrated.
- What it costs to find out
- Nothing.
The syndicated panel behind a Proof Scan is indicative, at roughly five locations per Nielsen DMA. It is a real read of your availability, not a census of every door.
Request your Proof Scan
Questions
How is this different from a store audit?
An audit charges you the same for every store whether or not anything is wrong. Most of those visits find nothing, and the store that broke waits its turn. We go where the data says something is broken.
We already use a broker. Does this replace them?
No. In several accounts we are the layer above the broker. We tell them which store to visit and what is wrong. They still do the work.
We already have a field team.
Then the question is what triggers their visits, a calendar or a signal. Most visits on a fixed route find nothing, while the store that broke waits its turn.
The retailer already sends us out-of-stock reports.
That tells you it happened. It does not tell you which store to go to today, it does not tell you why, and it does not send anyone.
Is this just another dashboard?
Awareness without resolution is anxiety. We do not stop at telling you. We send one of our own people and show you what changed.
How is this different from AI shelf-monitoring tools?
Those tools find the problem and then hand resolution to gig labor, which lands at roughly half. Our field team is our own, and our completion rate on planned field work is over 90%.
Can you guarantee a sales lift?
No, and be wary of anyone who does. What we commit to is a completion rate on planned field work of over 90%, and an image of every fix.
What do you need from us to start?
An item list and your store footprint is enough to start a Proof Scan. To run the program efficiently we use your first-party retailer sales data, layered on top of the availability read.
How quickly do you act on a signal?
Monitoring is continuous, so we see the problem in near real-time and dispatch one of our own people straight away. You are not waiting for the next scheduled route, and you get before and after images of what changed.
We are a small brand. Are we too small for this?
Then start with a Proof Scan. It runs for four weeks, there is no contract, and all we need is your item list.
You do not just see the problem. You fix it.
Start with a Proof Scan. Four weeks, no contract, and you get your availability picture back.
